CBT Interview with Brian Pasch, Founder of PCG Companies

CBT Founder/CEO Jim Fitzpatrick sat down with Brian Pasch, Founder of PCG Companies, to chat about his session at the 2017 CBT Automotive Conference. David will host a DealerTalks Session titled: Your Marketing KPIs Are Junk Without CPE. Brian Pasch is the founder of PCG Consulting Inc. In 2005 he founded PCG Digital Marketing. The […]

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CBT Interview with Keynote Speaker Scott Stratten

CBT CEO Jim Fitzpatrick recently sat down with 2017 Keynote Speaker Scott Stratten to discuss his presentation at the 2017 CBT Conference + Expo. Scott’s presentation, “The Age of Disruption: Everything has Changed and Nothing is Different” is based on his Best Selling book UnMarketing. The book UnMarketing shows you “how to unlearn the old ways and consistently attract and […]

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CBT News Story 07262016

CBT News – 07.26.16

The top stories impacting the auto industry | 10 Things every customer wants Why does a customer buy from one vendor rather than another? According to research recently conducted by The Rain Group, customers tend to buy from… Read More Does your marketing connect with your target audience? Watch our interview with Kathi Kruse on […]

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CBT News Story 07152016

CBT News – 07.15.16

The top stories impacting the auto industry | The 6 best ways to save time at work Anyone serious about achievement in business needs to be obsessed about efficiency. As a result of global commerce, the rise of the microchip and the ubiquity of the internet, business is being done at a blistering pace…. Read […]

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CBT News Story 07142016

CBT News – 07.14.16

The top stories impacting the auto industry | 6 Tips for becoming a good boss It’s easy, right? Taking on more responsibility and becoming a manager at your company is a piece of cake. You’ve worked there for years and know the drill, so how hard can it be?… Read More Where should your marketing […]

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