brianpasch

A Personal Message from Brian Pasch

  Join Brian Pasch, Founder of PCG Companies at the 2017 CBT Automotive Conference. Brian will host a DealerTalks Session titled: Your Marketing KPIs Are Junk Without CPE. As dealers shift more of their marketing investments to online strategies, they need to rethink how to measure what is really working to increase sales and profits. […]

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CBT Interview with David Lewis, President of David Lewis & Associates

CBT New Anchor Joe Gumm sat down with David Lewis, President of David Lewis & Associates, to chat about his session at the 2017 CBT Automotive Conference. David will host a DealerTalks Session titled: The Formula for Creating Gross. David Lewis is the President of David Lewis & Associates, which has been training dealers, managers, […]

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CBT Interview with Brian Pasch, Founder of PCG Companies

CBT Founder/CEO Jim Fitzpatrick sat down with Brian Pasch, Founder of PCG Companies, to chat about his session at the 2017 CBT Automotive Conference. David will host a DealerTalks Session titled: Your Marketing KPIs Are Junk Without CPE. Brian Pasch is the founder of PCG Consulting Inc. In 2005 he founded PCG Digital Marketing. The […]

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CBT Interview with David Martin, President of The Mar-Kee Group

CBT News Anchor Joe Gumm sat down with David Martin, President of The Mar-Kee Group, to chat about his session at the 2017 CBT Automotive Conference. David will host a DealerTalks Session titled: Sales Strategies for the Hyper-Informed Customer. David Martin is the President of The Mar-Kee Group, a 20 year old international sales training […]

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CBT Interview with Scott Meyer, Brofounder at 9 Clouds

CBT News Anchor Joe Gumm sat down with Scott Meyer, Brofounder (Brother + Cofounder) at 9 Clouds, to chat about his session at the 2017 CBT Automotive Conference. Scott will host a DealerTalks Session titled: Advanced Facebook Marketing: Conquest, CRM Connection & Dynamic Inventory Ads Scott Meyer is the brofounder (that’s brother+cofounder) of 9 Clouds […]

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ilana-interview

CBT Interview with Ilana Zur, Head of Business Dev. AutoLeadStar

CBT News Anchor Joe Gumm sat down with Ilana Zur, Head of Business Development at AutoLeadStar to chat about her session at the 2017 CBT Automotive Conference. Ilana will host a DealerTalks Session titled: Lead Capture vs. Engagement: What is the difference and why should you care? Ilana Zur leads Business Development and is a […]

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The Sales Strategy Experts That Set the CBT Conference & Expo Apart

According to renowned Chinese philosopher and author of the Art of War Sun Tzu, “Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat.”  And while it’s been more than 2400 years since he wrote that, we think the saying can still be applied to the retail automotive […]

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The Technology Experts That Set the CBT Conference & Expo Apart

Like lots of other aspects of the retail automotive industry, technology is constantly changing.  At the 2017 CBT Conference, we’ll be featuring the top trainers in the industry over the course of the three-day event.  Here is what you can expect to learn from the technology experts that will be speaking at the conference in […]

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The Management Experts That Set the CBT Conference & Expo Apart

Anyone who’s ever had a bad manager knows the importance of good managing.  That’s why we’ve assembled a line-up of the top management experts in the auto industry to speak at the 2017 CBT Conference & Expo. Whether you’re looking for new tips and tricks to lead your team or advice on how to move […]

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The Marketing Experts That Set the CBT Conference & Expo Apart

We’re proud to have a diverse array of speakers lined up for the 2017 CBT Conference & Expo. These experts in their respective fields will offer dynamic, fresh perspectives to an array of the most important aspects of the automotive industry, including Leadership & Management, Digital Marketing, F&I, Fixed-Ops, BDC, Customer Experience, and much more. […]

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