CBT New Anchor Joe Gumm sat down with David Lewis, President of David Lewis & Associates, to chat about his session at the 2017 CBT Automotive Conference.
David will host a DealerTalks Session titled: The Formula for Creating Gross.
David Lewis is the President of David Lewis & Associates, which has been training dealers, managers, and salespeople on the art of inspirational selling for more than 30 years. He’s also written five books including “The Leadership Factor: A Leadership Guide for the Retail Automotive Industry” and “Common Mistakes Automotive Salespeople Make” and shares his advice for how to make your career in the automotive industry grow and prosper every week on his show Straight Talk, right here on the CBT Automotive Network.
Joe asked David the following Questions. Tune in to find out his answers.
1. What can dealers expect to learn from your session at the 2017 CBT Conference?
2. What is a common mistake that you see managers make when it comes to motivating their staff?
3. There’s the expression “you can’t teach old dogs new tricks”. We don’t want to call anyone a dog…but what has your experience been with getting more seasoned sales staff to adapt to new techniques?
4. What do dealers need to focus on in 2017 with regards to training?
Find out more about David Lewis on his Conference profile page.