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How to Prepare for the 2017 CBT Conference & Expo

You’ve decided to attend the 2017 CBT Conference.  Whether you’re looking to brush up on the latest industry trends, learn new skills, or build your professional network, it’s important to be prepared for every aspect of your trip to Atlanta.  Here are some helpful steps to take before showing up at the registration table on Day […]

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callmonitoring

Call Monitoring – Alan Ram

Do your Managers listen to every sales call on call monitoring? I speak at a lot of Dealer 20 Group meetings, and this is a question I consistently ask the Dealers. The overwhelming majority of the time the answer I hear is a resounding “no”. I have even had General Managers tell me that they […]

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Jon Acuff

CBT Interview with Jon Acuff – Navigating a “Do Over”

CBT CEO Jim Fitzpatrick recently sat down with 2017 Keynote Speaker Jon Acuff to discuss his presentation at the 2017 CBT Conference + Expo. Jon’s presentation, “Do Over: Investing in the 4 Things that Every Great Business Needs to Navigate Change” is based on his New York Times Best Selling book of the same name. It focuses […]

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Facebook Ads Can, and Must, Be Measured

It is often said that 50% of marketing works, you just don’t know which 50%. When it comes to Facebook ads, nothing could be further from the truth. Facebook ads can be measured down to which specific ad generated a specific lead or sale. For automotive dealers, attribution is essential to make decisions on how to […]

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CBT News Story 08292016

CBT News – 08.29.16

  The top stories impacting the auto industry | 5 Ways to Improve Motivation I am a high performer. I like things done and done properly. I also try to stay focused, making the best of my day and enabling me to go home on time. However, I know that not everybody is the same […]

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CBT News Story 08252016

CBT News – 08.25.16

  The top stories impacting the auto industry | 5 Ways to Increase Productivity Phew—you’ve just wrapped a major event or come out the other side of a recruitment push. You’ve become a master multi-tasker, you’ve learned how to work twice as efficiently, and you’re no longer fazed by having a new challenge thrown at […]

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CBT News Story 08242016

CBT News – 08.24.16

  The top stories impacting the auto industry | 4 Tips to Be More Productive Read More Reach More Customers with Max Steckler We sat down and talked with Max Steckler who is the VP of Digital Products of CDK. We asked him how we can digital reach more customers. Watch our interview to see […]

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CBT News Story 08232016

CBT News – 08.23.16

The top stories impacting the auto industry | 5 Ways to be Successful at Your Job In some industries, you need very specific skill sets to be successful. For example, a chef needs to be able to chop vegetables. But certain skills will be helpful no matter the job, the industry, or your experience level. […]

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CBT News Story 08222016

CBT News – 08.22.16

The top stories impacting the auto industry | 5 Tips for Better Communication Most employees come to work with the intention of doing a good job and take pride in what they do. This makes them interested in what the organization is doing and what it has planned for the future…. Read More Michelle Denogean […]

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